The Saudi Pro League (SPL) and Samsung have agreed a new partnership, with the global technology leader named a Gold Partner until the end of the 2024-25 season.
The agreement was formally signed on February 17 at a ceremony attended by Mohammed Basrawi, SPL General Manager of Marketing & Communications, and Sami Khairalla, Country Senior Director for Mobiles SamsungElectronics Saudi Arabia.
"We are excited to welcome Samsung as a Gold Partner of the Saudi Pro League," Basrawi said. "This partnership reflects our commitment to working with global industry leaders to enhance the league’s growth and deliver the latest in technological innovation.
"We look forward to a successful collaboration that will bring new experiences to the SPL and its fans."
"Football is a passion shared by millions, and we are proud to partner with the Saudi Pro League to support the sport’s development in the Kingdom," Khairalla said.
"Samsung is committed to innovation and excellence, and through this collaboration, we aim to elevate the experience for supporters and contribute to the continued success of the SPL."
